
Product
Manager
I bridge the gap between data and product strategy, turning insights into scalable, impactful solutions. With a background in physics and analytics, I specialize in data-driven product development, workflow optimization, and cross-functional leadership. From designing KPI dashboards to running A/B tests and enhancing user experiences, my focus is on making data actionable and products more effective.

About Me
I’m Jarrod Dickerson — a Data Product Manager & Analytics Leader with a background in physics and 10+ years of experience translating complex data into simple, actionable stories. My work sits at the intersection of product strategy, modern data architecture, and user experience.
I specialize in building end-to-end platforms that drive smarter decision-making across the business. Whether I’m launching Snowflake-centric data products, automating Power BI reporting, or leading cross-functional teams, my focus stays the same: empower people with data they trust and can act on.

15%
Growth in Revenue
10+
Product Launches
30%
Product Adoption
Featured Case Studies
Clinical Intelligence Platform – Snowflake-Centric
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Problem (Customer pain): Nurses using spreadsheets to find at-risk patients, missing critical intervention windows.
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My Role & Approach: Led end-to-end architecture using Snowflake, DBT, and Airflow. Defined patient registries as data products and embedded them into clinical workflows via Power BI.
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Tools Used: Snowflake, DBT, Airflow, Power BI, Atlan
3x
increase in weekly dashboard usage
80%
drop in manual reporting tasks

<1hr
reduced patient registry delivery time (down from 3–5 days previously)
Major Projects

A/B Testing & Behavioral Analytics
Led user-level tracking and built A/B testing infrastructure to optimize feature releases and onboarding flows. Partnered with design and engineering to launch experiments targeting expense submission, mobile usage, and product education. Derived insights from SQL-based event logs and translated results into roadmap changes. Key Results: Increased mobile feature adoption by 25% Reduced churn in onboarding funnel by 15% Cut experiment analysis time in half with standardized testing templates Tags: A/B Testing, Behavioral Analytics, SQL, Feature Optimization, User Retention

Real-Time Data API for Customer Insights
Built and launched a real-time customer data API to support dashboarding, alerts, and predictive models. Partnered with ML engineers to define data structures for churn prediction and usage scoring. Reduced latency for customer insights by 60%, allowing support and success teams to act faster. Key Results: Latency cut from 10 mins → 4 mins Reduced onboarding time by 50% via smarter integrations Supported first-generation churn prediction model Tags: Data API, Real-Time Insights, Churn Prediction, ML Enablement, Partner Integration

Data Product Strategy for Self-Service BI
Developed and led the roadmap for a centralized analytics layer serving cross-functional business units. Built a KPI alignment framework and trained analysts and business users on Power BI and SQL Server. Introduced request intake workflows, data documentation standards, and governed dashboards for executives. Key Results: 50% faster dashboard delivery time 90% dashboard adoption among exec team Enabled quarterly business reviews powered by automated reporting Tags: Data Product Strategy, Power BI, Self-Service, KPI Governance, Data Enablement

AI-Powered Lead Management Chatbot
Led development of a self-serve AI chatbot that automated lead capture, qualification, and sales follow-ups for small businesses. Focused on driving user activation through onboarding experiments, UX refinements, and product-led growth tactics using real-time behavior data. Key Results: 📈 60% increase in user activation with simplified onboarding + smart engagement loops 🧪 35% boost in conversion rates from A/B testing UX and funnel optimization 👋 40% reduction in onboarding drop-off with 3-step guided setup and pre-built templates Tags: Startup, AI, Onboarding UX, A/B Testing, Product-Led Growth, Lead Automation